In an election with the highest stakes, hyperventilating pundits, and endless empty sound-bites…. Voters needed help. That’s why the Commission on Presidential Debates asked us to help them make the historic move into digital media. In response we developed MyDebates.org, the official online companion to the Presidential Debates, helping voters educate themselves on the issues, view the debates online, submit questions for the town hall debate and track all of the user data. We leveraged our strategic capabilities, the influence of the Commission and the massive social network and development capabilities of MySpace to bring MyDebates.org to the voters and move the Commission into the 21st century media world. MyDebates.org
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